Privacy & cookie policy
How we look after your personal information
GD Photographer (trading as Gary Derbridge Ltd)
Last updated: March 2026 · Version: 2.0
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Introduction
This Privacy Policy explains how Gary Derbridge Ltd, trading as GD Photographer, collects, uses, stores, and protects your personal information. It applies to all personal data collected through our website at gdphotographer.co.uk and through any communication you have with us in connection with our photography services.
We take your privacy seriously and are committed to handling your personal data in a way that is fair, transparent, and in accordance with UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
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Who we are
The data controller is Gary Derbridge Ltd, trading as GD Photographer. If you have any questions about how we handle your personal data, you can contact us at:
Email: gary@gdphotographer.co.uk
Telephone: 07852 457661
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What information we collect
When you make an enquiry, book our services, or otherwise communicate with us, we may collect the following personal information:
- Your name and the name of your partner
- Email address
- Telephone number
- Wedding date, venue, and location
- Names of other family members or friends where relevant to the service
- Any other information you share with us as part of booking or completing our service
- Responses to satisfaction surveys we send following your wedding
- Testimonials or comments you provide, which may be used on our website with your knowledge
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The legal basis for processing your data
Under UK GDPR, we must have a lawful basis for collecting and using your personal data. We process your data on the following bases:
- Contract performance: the majority of your personal data is processed because it is necessary to fulfil the photography services you have booked with us, or to take steps at your request before entering into a contract.
- Legitimate interests: we may process your data where it is in our legitimate interest to do so, for example to respond to your enquiry, to improve our services, or to send you occasional marketing communications about services we genuinely believe may be of interest to you.
- Legal obligation: we may process data where we are required to do so under applicable law.
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How we use your information
We use your personal information to:
- Respond to enquiries and communicate with you about our services
- Fulfil our contractual obligations in providing wedding photography services
- Manage your booking, including sending reminders and pre-wedding information
- Deliver your photographs and any associated products
- Send occasional marketing communications about our services (see Marketing section below)
- Improve the quality of our service through satisfaction surveys
- Comply with any legal obligations that apply to us
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Who we share your data with
We do not sell your personal data to any third party. We do not distribute it for commercial purposes. We may share limited data with third parties only in the following circumstances:
- Where it is necessary to deliver the agreed service, for example sharing details with a venue or co-supplier you have introduced us to.
- With trusted cloud service providers who help us deliver our services, such as our gallery platform and CRM software. These providers are contractually bound to handle your data securely and only for the purposes we specify.
- Where we are required to do so by law, for example as a result of a court order.
We will never share your personal data beyond what is described above.
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How long we keep your data
We retain your personal data only for as long as is necessary for the purposes for which it was collected. In practice, this means:
- Enquiries that do not result in a booking are deleted within 12 months of the last communication.
- Client data for completed bookings is retained for five years following your wedding date. This covers the period during which a legal dispute could reasonably be raised and allows us to assist you if you have any queries about your photographs or service.
- After the relevant retention period, your personal data is securely deleted or anonymised.
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How we keep your data secure
We take reasonable technical and organisational measures to protect your personal data against accidental loss, unauthorised access, or disclosure. Your data is stored on our own computers and with reputable third-party cloud service providers.
We should be transparent that email is not a fully secure method of communication by its nature, and telephone calls may be intercepted. However, we take every reasonable step to ensure the systems we use are as secure as can be expected for a business of our type.
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Your rights
Under UK GDPR, you have the following rights regarding your personal data:
- Right of access: you can request a copy of the personal data we hold about you.
- Right to rectification: if you believe we hold inaccurate information about you, you can ask us to correct it.
- Right to erasure: in certain circumstances, you can ask us to delete your personal data.
- Right to restrict processing: you can ask us to limit how we use your data in certain situations.
- Right to data portability: you can ask for your data in a structured, commonly used format.
- Right to object: you can object to us processing your data where we rely on legitimate interests as our lawful basis.
To exercise any of these rights, please contact us in writing by email at gary@gdphotographer.co.uk. We will respond within one calendar month.
If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.
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Marketing
From time to time we may contact you with information about services that we believe may be of genuine interest to you. We will only do this where we have a lawful basis for doing so, either because you are an existing client or because you have not opted out of receiving such communications.
We will not bombard you with marketing emails. If you would prefer not to receive any marketing communications from us, simply let us know and we will stop immediately.
To opt out, email gary@gdphotographer.co.uk with the subject line: unsubscribe. Alternatively, call us on 07852 457661.
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Cookies
When you visit our website, we may use cookies to help improve your browsing experience. A cookie is a small file placed on your device by your browser.
We use the following types of cookies:
- Essential cookies: these are necessary for the website to function and cannot be switched off. They are typically set in response to actions you take, such as accepting our cookie notice.
- Analytics cookies: where you consent to their use, these help us understand how visitors use our site so we can improve it. These may include cookies set by third-party analytics tools.
When you first visit our website, you will be asked to confirm your cookie preferences. You can change your preferences at any time. If you choose not to accept non-essential cookies, this will not affect your ability to use our website, though some features may work less smoothly.
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Third-party links
Our website may contain links to other websites. This Privacy Policy applies only to gdphotographer.co.uk. We are not responsible for the privacy practices of any third-party websites, and we encourage you to read their privacy policies before providing any personal information.
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Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in the law or in how we operate. The current version will always be available on our website. The version number and date at the top of this document indicate when it was last revised.
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Contact us
GD Photographer
Email: gary@gdphotographer.co.uk
Telephone: 07852 457661
Website: gdphotographer.co.uk
